My group ultimately decided to use a combination of two texts, one being an advertisment for train tickets and the other being an advertisment for men to donate blood platelets; so there was a reasonable amount of contrast between the two.
As a group we discussed how the train ticket advertisment was aiming to attract both genders, this was because it was in the form of a movie (with it's font, the title "Saving Precious Penny" and the age rating) and specifically a chick flick, which would therefore appeal to more women. However, they also give the male the look of strong and powerful as well as making the woman appear as an object with the line "but can he get her back?" This will therefore make men want to look at this in hope for them to fulfill the main aim of the text, to make people buy their reduced priced tickets.
The poster advertising bloof platelets also encouraged alot of discussion in the group, we mentioned the list of criteria that the person would have to fit if they were to donate blood platelets. We concluded that this was used to give the donator the belief that they are special as they are one of the few that are eligible and also the feeling that they are really needed as many people will not be eligible. Although the criteria is not too strict (the first being that they have to be male) this may be enough to motivate the reader to actually do something about what they are reading and consequently donate their blood platelets.
The final discussion between our group was why two such contrasting pieces were put together, we decided that it was as both are imposing on the male to do something for someone other than themselves, which would therefore make them be seen as a hero.
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